11/19/08 MEETING NOTES

Board Members Present:
Hal Gensler
Megan Powers
Norm Janoff
David Bluestein
Phil Davis
Bill Rowell
steven finkelstein

Board Members Absent:
Sally Meyerhoff
Diane Bailey
Sandra Fontaine
Karla Averill

Guests Present:
Frank Cuda
Sharon Ross

The meeting was called to order at 6:05 pm at the Glendale Library.

Minutes from the October 2008 meeting were approved as submitted.

Old Business

Thanksgiving Day Classic:  There are currently 700 runners pre-registered as of today.  We will be
required to employ two Maricopa County Sherriff’s Deputies at a cost of $65 per hour (each) with a 5-hour
minimum.  We will additionally be required to pay their Workman’s Compensation Insurance.  We will not be
able to accommodate sponsored booths this year due to our considering the idea too late to implement.
We’ll need to start booth solicitations much sooner next year than we did this year.  We discussed random
bib-number (called by name) raffle give-aways, such as water bottles, previous year t-shirts, white
cotton caps, etc.  There will also be packet pick-up at the Sports Complex on Wednesday from 2:00 pm
until 6:00 pm.  Megan will coordinate all of the ARR clothing sales and Gary Culver will coordinate all
of the water stop volunteers.  We currently have approximately 75 volunteers with 25 coming from Peoria
Diamond Club.

Volunteer Report:  David thanked Sharon for all of her help in filling in wherever she is needed.  We
also voted on the Top Fifteen Volunteers of the year and David will compile the votes.  Winners will be
recognized at the January 15th ARR meeting.

Registration Report:  Sandra was not present so there was no report.

Special Activities Report:  Diane was not present so there was no report.
Finance Report:  Hal provided his written report showing 2008 Year-To-Date (YTD) receipts, as of today, of
$93,561.64 and expenses (over the same period) of $92,315.11.  The YTD net is $1,246.53.
Membership Report:  Norm provided a written summary of the current membership.  The total number of
members as of the 19th was 1283 which reflects a decrease from last month’s numbers by 11 and a similar
decrease from this time last year by 154.  The steady membership erosion continues to proceed at this
relatively slow rate with an average loss of 7½ memberships per month. However, we expect to see a slight
increase following the Thanksgiving Race.
Clothing Report:  Megan reported that we will not replenish any "low inventory" items until we have a
position on our logo.  Clothing sales at the Phoenix 10K were slower than normal this year.
Marketing Report:  Sally was not present so there was no report.  She continues to solicit sponsors and
vendors for support at our upcoming events.
Pacing Report:  Karla was not present but provided a written report.  She continues to seek pacers for
the Arizona Marathon, with confirmations for the following:
·	3:00-still need a pacer (Sally-it could be a training run??)
·	3:10-Scott Silverling
·	3:15-still need a pacer
·	3:20-still need a pacer
·	3:30-Bill and Sandra
·	3:40-David Bluestein
·	3:45-David Cauthon
·	4:00-Gareth Edmondson
·	4:15-still need a pacer
·	4:30-Dale Ramsey
·	5:00-Hal Gensler
·	5:30-still need a pacer

Logo Vote Update:  To date, we have received 128 votes, which is still well below the required 30% of the
membership.  Early trends show that the current logo is third (23.3%) with logo #2 leading the way (28.6%)
and logo #3 in second place (26.9%).  Steve will send an eMail reminder to all members (voting closes at
the end of this month.)

Recent Races:
•	Monster Mash (0ct 25)
•	Just Another Mad Dog (Nov 8)
•	AZ High School Cross County Championships (Nov 8)
•	Phoenix 10k (Nov 9)
•	Explorer’s Race (Nov 15)

Upcoming Races:
•	Running with the Heard (Nov 22).  This will be a non-chip-timed event and setup will start just
before 6:00 am.
•	Alana’s Champs (Dec 6).  They are expecting approximately 500 runners with T-Gen providing 100
entries for their employees.  We will time this event and setup will start at 5:30 am even though
we can’t place the timing mats out until 6:45 am.
•	Desert Classic 30k (Dec 21).  Hal is coordinating with the traffic control authorities.  While there
is a newly-imposed large up-front deposit, we expect that it will all be returned.
•	Castle Hot Springs (Jan 3)

New Business

North Point Academy:  Sharon suggested that we coordinate with this school’s National Honor Society as
they are very interested in providing volunteers for upcoming events, perhaps even as soon as the
Thanksgiving Day Classic.

Membership Committee:  Phil lead a discussion as to whether-or-not we need to form a special (ad hoc)
committee to see what can be done to help stifle or at least further slow the declining trend.  Phil will
be happy to chair this group and has several ideas on incentives and activities that may be useful in
maintaining or boosting membership.

Board Meeting Location:  Sally has suggested that we consider different venues for the Board Meetings.
We discussed that we have the library booked until February (and we book up to 6-months in advance) but
that we are open to once-a-quarter moving the meeting to a location further to the East.  We’ll have
Sally investigate an alternative location for next March.

Run for the Cheetah:  David informed us that he has no timer, no venue and no firm date, other than that
-- no problem!  The Cheetah WILL run. The City of Phoenix cannot book any events until at least January
-- which is too late.  While he will keep pushing for Papago, he will pursue other options, including the
use of Kiwanis Park.

Race Director Checklist Implementation:  The Race Committee has prepared a checklist and submitted it to
the Board for review.  The consensus was to adopt the checklist and begin implementation starting January
1st, 2009.  The completed checklist would be presented to the Race Committee and would completed by the
RD’s.  Megan suggested that the checklist be re-formatted so that it could be completed on-line.  She
will provide it as an “electronic form” document and provide that version to steve to post on the ARR
website.

I-Did-a-Run Pricing:  Hal lead the discussion on how we could incentive current members to renew by
providing various pricing schemes based on pre-registration timing and tiered price increases as the race date approaches.  There could also be similar incentives to entice non-members to pre-register.  Everyone would pay the same (maximum amount) on race day.  This would really change the “focus” of the race from being a membership drive tool to an advantage (benefit) to our current members.  The Race Committee will bring the specific details to a future meeting for a formal vote and implementation.
Iraq "Forward" ARR Desert Classic Marathon:  We have received correspondence from a serviceman in Iraq (b
ased at Camp Victory) who would like us to support a "forward" event in Iraq.  They would limit their
event to 100 participants and conduct their event on the same day as our event here in Phoenix.  Robert
has agreed to seek a sponsor to cover the cost of the "forward" event, which would include t-shirts,
finisher’s medals, race bibs, awards, (ARR water bottles), etc.  We will have Sally address the marketing
aspects.
ARR Long Range Planning:  The Race Committee submitted several items for the Board to consider.
·	USATF-certified trainers
·	Athlinks - link from our site
·	More club social events - pub runs
·	Create corrals to keep kids separate
·	Vary races - like distances for the summer series
·	CPR training class - Frank Cuda is a Red Cross Certified trainer
·	For fee, marathon training course - David does this for the Honeywell Corporate Challenge and shared
    the magnitude of this effort
·	2010 Log book - it is anticipated that it would cost the club approximately $2000-$4000 to create
    this logbook, with the goal being to provide a service and gain additional members
·	Add some events and enhance events that already occur (like training runs)

The meeting was adjourned at 8:25 pm.